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Teacher Branding 101:Teachers are The Experts

By | April 23rd, 2016|

Four years ago,  I was almost laid off from my job. Disgusted, scared and angry at my district I took the arduous  journey of trying to figure out what to do next. After looking over my qualifications, I realized that I didn’t need to try and change careers, but I did need to learn how to [...]

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Teacher Branding 101: Use The Summer to Strategize on Your Brand

By | May 11th, 2015|education blogging, Educator Professionalism, Teacher Branding, Uncategorized|

Summer vacation is a critical time for teachers. It is time to decompress from all of the stress of the school year and realign your teaching for the new school year. Many teachers use this time to travel and “catch up” with their families while others use the time to earn money to stabilize their [...]

Teacher Branding Advice for School Districts: Make Your Teachers Happy

By | November 3rd, 2014|Current Events in Education, Educator Professionalism, High School, High School, Professional Development, Teacher Branding|

Once upon a time in a land far, far away, I worked in a district where the majority of teachers were unhappy-unhappy to the point of downright disgust. Almost every employee  I saw walk into a school building there was a smirk followed by a frown and immediately followed up with a collective eye roll. Teachers [...]

Teacher Branding 101: Teacher Brainwashing Has to Stop

By | December 26th, 2013|Educator Professionalism, Instruction&Curriculum, Teacher Branding, The State of Education, Uncategorized|

"Well, I'm okay with struggling financially, I teach because I love my kids not to get rich." "Well...I'd like to move to that job in Central Office, but I don't know if I'm qualified." "I don't know if I could ask for what I wanted. They may not let me do that." As educators, we've [...]

Teacher Branding 101: Present On Your Area of Expertise

By | May 20th, 2013|Instruction&Curriculum, Teacher Branding|

As  teachers, how many times have we sat in professional development and listened to an educational consultant  tell us what would work with our students? They bring all kinds of pretty data, display boards and all sorts of testimonials, but for some reason their presentations usually do not move me, or other teachers. Many of my [...]

Teacher Branding 101- What’s Your Brand?

By | January 7th, 2013|Instruction&Curriculum, Teacher Branding, Uncategorized|

One of the first questions I ask  dismayed teachers who are worried about  their lack of job security is, "What's your brand? If you suddenly no longer have a job, what will you do with that brand?"  Instead of proudly answering these questions with all their accolades, most teachers are awkwardly silent. They have no idea [...]

Teacher Branding: The Time Is Now

By | April 23rd, 2016|

It has been three years since I started The Educator’s Room and I can honestly say this site changed my professional life. Three years ago, I was living in a constant cycle of debt, fear, and anger.  I was barely making enough to support my family not to mention the costs of supporting a family was [...]

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Teacher Branding: The 12- 18 Month Rule

By | March 26th, 2013|Instruction&Curriculum, New Teacher Bootcamp, Teacher Branding|

After effectively launching The Educator's Room, LLC and spearheading (and then helped write) my first two  books, "Keep the Fire Burning: Avoiding Teacher Burnout and "Behind the Desk" ," a lot of my educator friends always ask me the same question, "When am I going to leave the classroom?"  While I am flattered by the off-handed compliments, it got me [...]

Using Your Teacher Expertise to Become An Educational Consultant

By | July 12th, 2016|

We've all been in that meeting where a "consultant" comes in to tell us how to do our job in the classroom. We're trying to be nice, but the more they talk TO us, the more frustrated we become. The last straw is when the suggest some strategies like "just differentiate more" for your class [...]

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