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The blizzard raging outside recalls the looping GIF of drifting snow that opens the 2013 Pulitzer Prize winning New York Times feature story, "Snow Fall: The Avalanche at Tunnel Creek."
As a model text, this example of digital writing is the kind of writing that we should be preparing our students to do.
This story of 16 expert skiers and snowboarders and their fatal decision to ski outside the Stevens Pass ski area in the Washington Cascades was written by journalist John Branch and published digitally on Dec. 20, 2012. His recount of the group's excursion into the "unmonitored play area of reliably deep snow, a 'powder stash,' known as Tunnel Creek" is complemented with embedded video, photos, and other graphics, the result of his extensive research and first person interviews. The print version was published in a 14-page special section on 12/ 23/12, and according to the Times editors, generated more than 1,100 comments online.
Branch's prose is gripping from the start:
The snow burst through the trees with no warning but a last-second whoosh of sound, a two-story wall of white and Chris Rudolph’s piercing cry: “Avalanche! Elyse!”
The very thing the 16 skiers and snowboarders had sought — fresh, soft snow — instantly became the enemy. Somewhere above, a pristine meadow cracked in the shape of a lightning bolt, slicing a slab nearly 200 feet across and 3 feet deep. Gravity did the rest.
Twelve journalistically short paragraphs into the feature is the first video clip: an interview with professional skier, Elyse Saugstad. Her interview is juxtaposed next to the text that describes how the avalanche "vomited" her into position:
Saugstad was mummified. She was on her back, her head pointed downhill. Her goggles were off. Her nose ring had been ripped away. She felt the crushing weight of snow on her chest. She could not move her legs. One boot still had a ski attached to it. She could not lift her head because it was locked into the ice.
A graphic map of Cowboy Mountain and the Tunnel Creek area splits the text that follows her interview. Below that graphic are two photos of another avalanche in 1910, that was responsible for the death of 96 people. Each of the six sections of Snowfall is laid out with similar interactive features, the result of a collaboration between Branch and a team of graphic editors and researchers (see end of post)*
The popularity of this kind of digital story is borne out by the Times editor's testimony:
“Snow Fall” online accounted for more than a million unique visits; a significant percentage of the people who found the story online were first-time visitors to nytimes.com; huge numbers of those readers came to the story through social media; the average time of reader engagement was off the charts.
"Snow Fall's" arrival on digital platforms will no doubt give rise to a wave of stories with similar features. As authentic practice, students should have the chance to experiment with their own narratives, fiction or non-fiction, using digital platforms (Google, wikis, blogs, etc.) that allow for embedding video, audio, graphics, and other interactive features. Several of my classes have annotated passages from texts they read in class (ex: The Annotated Prologue: Romeo & Juliet ) with digital links as part of close reading exercises. The text "Snow Fall" is the next step, a mentor text that models how to create a story where all forms of media support an author's purpose.
The blend of genre is seamless in Branch's narrative; each of the 16 personal stories is fleshed out in detail, along with those other lives who were so effected by the tragedy. There is the expository information devoted to Tunnel Creek's tragic history interwoven with the informational sections that capture the science of an avalanche. Finally, there is the persuasive argument of how easily "how so many smart, experienced people could make the types of decisions that turned complex, rich, enviable lives into a growing stack of statistics." "Snow Fall" is proof that good writing is not compartmentalized into separate genres, as the Common Core outline would lead teachers to believe.
Here is evidence that students should move between genres, adding rich expository or informational media to a piece in order to engage readers. Here also, is evidence that good writers should follow their own inquiry, as Branch did as he:
....interviewed every survivor of the avalanche, and the families of its three victims; he researched the world of backcountry skiing, the fastest-growing corner of a handsome, but dangerous sport; he traveled to Alaska to speak with snow scientists and to enlist their help in recreating in words and graphics the physics of the avalanche on Cowboy Mountain; he hiked the terrain, clawed through the avalanche’s path, and established a precise chronology of the disaster; he read formal accident reports, pieced together ski patrol and police photographs, reviewed dozens of 911 calls, and unearthed the formal avalanche warnings that all but predicted trouble the night before the accident.
While our students may not have the opportunity to complete this exhaustive marathon of research that Branch did in order to write "Snow Fall," they should recognize in this model the link between a writer's own curiosity, painstaking research, and good prose. They should see that compelling storytelling, engaging literary non-fiction, is generated through participatory experience. They should move away from the desk in order to experiment and to find the answers to their questions.
Branch's "Snow Fall" contribution to journalism has already been awarded by the Pulitzer Prize Committee who rightfully saw it as an historic achievement; "Snow Fall's" contribution to student learning as a mentor text is only beginning.
Collaboration for "Snow Fall":
Graphics and design by Hannah Fairfield, Xaquín G.V., Jon Huang, Wayne Kamidoi, Sam Manchester,Alan McLean, Jacky Myint, Graham Roberts, Joe Ward, Jeremy White and Josh Williams. Photography by Ruth Fremson. Video by Catherine Spangler.
Additional video by Eric Miller and Shane Wilder.
Kristen Millares Young contributed research.